Is Social Media Superficial?

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Social MediaAs of late, I cant help but notice a lack of depth in social media interactions which upon close inspection can be characterised as superficial. Without a doubt, social media has a lot of advantages among which the most obvious are improved worldwide connectivity in near and real-time, a consolidation of shared interests as well as increased news cycle speed and improved business connectivity.

Our social media accounts , be it Facebook, Linkedin, Twitter and the many other similar networks keep us in touch with our peers and the world at large. Whilst it is great reveling in this sea of human connectivity and interaction, it is healthy to take pause and weigh the value of those interactions and ask whether social media in general is superficial and there are several considerations where it may be tempting to think that it is. 

Creates Distorted Self-Image

There is a tendency for social media to encourage the creation of persona by its users that may not be a true reflection of the person's real life. We tend to post the positive aspects of our lives on social media, sometimes embellished to a large extent, and rarely the negative side of life. Often our friends and connections on these platforms will echo our sentiments in perpetuating these portrayals and we rarely get critical feedback about what we post.  In the interest of being sensitive to our feelings our peers may not provide constructive criticism regarding our posts which leads us to form a self-created distorted image of ourselves that get in the way of realistic personal introspection.

Hero Worship

In social media, just like in real life, there are some individuals who have more social capital than others and their conversations appear to carry more weight. Such celebrities and influencers are in most cases “worshipped” to an extent that people will participate in their conversations for the sake of fitting in and wanting to feel important even when the conversation may not have merit or when the individual has nothing of value to contribute. Whilst there is no apparent harm in hero worship in itself, it has a potential to perpetuate conversations merely on fumes of status and drown out the voices of other participants in the social network, especially when they have something worthwhile to contribute.

Conversations Seem To Be A Popularity Contest

There is such a high drive to be popular on social media to the extent that most people will post anything in a bid to gain their one minute of fame in the limelight. There is almost a tangible anticipation for likes and shares as everyone clicks the post button. Even the commenting that goes on in the posts is rarely conversationalist but a bid to raise one's voice amidst the sea of other comments. It also seems that often the posts are of our picture-perfect moments in our photographs or selfies(without flaws of course) or letting the world know you just acquired a new fancy car. I think social media would prove to be more valuable if we strive to contribute posts that will positively influence the lives of others in some way.

Confines People To Their Circles

On first consideration, only associating with people with whom you have common interests seems like a great idea, except for one thing- it robs you of variety. They say variety is the spice of life and it falls to reason that if you only associate with people with whom you have common ideas and values, you deny yourself the ability to grow as an individual. I believe we grow as individuals when we challenge ourselves and move out of our comfort zones. Not to say that we should not associate with people of common values and interests, but that it is equally important to seek out different opinions and views to balance out our world-view.

Decreases Face To Face Communication

Social media has redefined the mode of social interactions in our lives. We no longer do a lot of things in person, especially in the face of chat and instant messaging, and as a result, this has resulted in decreased face to face communication. I believe face to face communication is vital to convey crucial aspects of communication. To make up for this, social media has evolved phrases  and acronyms to convey emotional responses such as LOL or ha-ha-ha, which are supposed to pass for laughter. The truth of the matter is that these phrases and acronyms fall far too short to convey the emotional depth of face to face interaction and are superficial in the truest sense, because the sound of laughter itself is what makes it a great emotional response.

Lacks Emotional Connection

Decreased face to face communication also results in a lack of emotional connection amongst people. Social media makes it easier for people to do things that would be harder to do in real life, such as pour out your soul to someone when you feel hurt or expressing love by expressing yourself in a text message. This causes such a huge emotional disconnect which can only be fully conveyed in the facial expressions and actions when communicating in person. This emotional disconnect also appears when people want to inflict emotional harm on others, such as in the case of cyber bullies, where it is easier to do it via social media when they are detached from the victim's full emotional reaction.

By Most Considerations A Waste Of Time

Judging by the amount of time I used to spend online- on social media, keeping up to date with all the conversation and looking at how my friends and associate interact with social media, I can't help but wonder whether this time would be better spent. For most people, social media seems to almost border on being an addiction where they cant get away, be it at work or in their personal lives. Paying close attention to the conversations most people are engaged in on social media, it can be objectively said that they are of little, if any intellectual nor emotional value. Perhaps the answer is to consume social media in moderation and reserve more of our time being productive in real life.

Seeking Depth

There is no doubt in my mind that social media has intrinsic value in our daily lives. We use it to engage socially, even in business, with people both near and far. I however have doubts in the way most of us use this rich resource. I believe it could become less superficial in the way we use it, if only we could change our mindset. Instead of simply having conversations just for the sake of it, or for popularity's sake, why not think twice about contributing something that will be helpful or worthwhile to someone's day or something that will improve your personal welfare. We should consciously seek to have a positive impact in our networks and circles. Instead of always seeking views and opinions that confirm and conform to our own, why not seek out alternative views and opinions to broaden our world-view. Instead of using social media as a substitute for social interaction in real life, why not use it to compliment our lives and seek emotional connections. Perhaps most importantly, why not use social media in moderation rather than let it consume our lives.

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