Ecommerce Website Features

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Shopping Cart On MobileIn a world where almost anything imaginable is done online, establishing an online presence can be one of the best decisions your business would ever make.

Synergy Kinetics delivers tailored ecommerce website solutions that are geared towards enabling you to go the extra mile beyond just having an online presence and doing it right, in order to realise a great return on your investment. This is achieved through a visually stunning design as well as utilising the latest in web technology trends from content and product management through to responsive design.

 Below are some of the core features of this service offering;

Shopping Cart

Display your products for customers to browse and select items of interest then add them to their shopping cart. Customers will have the ability to make changes to their selections throughout their shopping experience.

Wishlist Functionality

Customers will be able to create a wish list, which will be a list containing selected items of interest and not yet selected for purchase but easily accessible at a later time. Items in the wishlist may be moved to the shopping cart when the customer finally decides to purchase a particular item. 

Once customers save their favourite products in their wishlist, they can share them with family and friends over Twitter, Facebook, Google+ or Email. Available for Guest and Registered Users, wishlists will be available to your customers any time, everywhere.

Nested Product Categories

The site will offer your shop nested categories to group related products, up to as many levels deep as is appropriate for you. Products can have multiple categories, so your customers can find your products among different topics.

Easy Product and Content Management

The shop will be a complete content and product management system equipped with the tools you need to efficiently and effectively manage your product range. You will be able to edit content and products once you log in and will not require any specialised technical skills, such as knowledge of HTML,  to manage your site and product range.

Optimized For Search Engines

In today's fast-paced world the need to be found online is paramount. The design will take this into account by being optimized for search engines like Google to easily index your site. Instead of characters like (index.php?, =) appearing in your URL(Web Links), human readable phrases made up from the title of the product page will be used.

Site Analytics

Keeping track of the activity on your website such as the number of visitors your are getting, how much time they are spending on your site and exactly where they are from is crucial. The site will be integrated with Google Analytics to allow for comprehensive statistical analysis.

Smart One-Page Checkout

Do you often see checkout processes where you have to got through 3 or more pages before submitting an order? Your site will allow customers to fill in their details and checkout all on a single page.

Automated Invoicing

The site will automatically do the invoice handling for you. You can define the order status the invoice should be created (depends on your accounting). The history of the order status is also logged. You can also modify it to adjust the order to a customer request. You can also use the invoice system for custom jobs.

Site Analytics

Keeping track of the activity on your website such as the number of visitors your are getting, how much time they are spending on your site and exactly where they are from is crucial. The site will be integrated with Google Analytics to allow for comprehensive statistical analysis.

Stock Control

If you desire to use it, there will be an inventory with stock warning and a virtual stock (ordered but not finally bought).

Responsive Design

You website will be designed with the “Mobile First Design” approach and the site will automatically adjust its layout to fit the device screen on which it is being rendered. Not only will this make using your site great for your customers but it will also improve your search visibility as responsive design is now a requirement for your site to be indexed by Google for mobile searches.

Built-In Mailing List Management

Communications are a vital part of your business' success. The site will have a built in list, allowing your to send mail to predefined user mailing list. The mailing list functionality enables you to efficiently manage an unlimited number of subscribers, organize them into mailing lists, send personalized emails and offer your customers the opportunity to unsubscribe from you mailing list if they wish.

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